TLS 1.3 by industry: who's ahead of the web, who's behind

Share of deep-scanned websites accepting or negotiating TLS 1.3.

web average = 89.5%Gaming & Gambling: 93.4; +4pp vs web average = 89.5% (better); n=89932 Gaming & Gambling +4ppE-commerce & Retail: 92.1; +2.7pp vs web average = 89.5% (better); n=151466 E-commerce & Retail +2.7ppMedia & Social: 91.3; +1.9pp vs web average = 89.5% (better); n=120053 Media & Social +1.9ppNews & Publishing: 90.6; +1.2pp vs web average = 89.5% (better); n=34542 News & Publishing +1.2ppTravel & Local: 90; +0.5pp vs web average = 89.5% (better); n=58256 Travel & Local +0.5ppHealthcare: 89.5; +0.1pp vs web average = 89.5% (better); n=42642 Healthcare +0.1ppFinance: 89.1; −0.3pp vs web average = 89.5% (worse); n=34232 Finance −0.3ppSoftware & Internet: 88; −1.4pp vs web average = 89.5% (worse); n=221156 Software & Internet −1.4ppOther: 87.8; −1.7pp vs web average = 89.5% (worse); n=11457 Other −1.7ppEducation: 87.3; −2.2pp vs web average = 89.5% (worse); n=102118 Education −2.2ppCloud & Infrastructure: 86.4; −3.1pp vs web average = 89.5% (worse); n=53540 Cloud & Infrastructure −3.1ppAdult: 84.9; −4.6pp vs web average = 89.5% (worse); n=24873 Adult −4.6ppTelecom: 82.7; −6.8pp vs web average = 89.5% (worse); n=7186 Telecom −6.8ppGovernment: 81.8; −7.7pp vs web average = 89.5% (worse); n=21988 Government −7.7pp
Better than benchmarkWorse than benchmark

Denominator: deep-scanned websites · n per cohort in the table

Gaming & Gambling leads on TLS 1.3 at 93.4%; Government trails at 81.8%.

View as table
SliceSharevs benchmarkn
Gaming & Gambling93.4%+4pp89,932
E-commerce & Retail92.1%+2.7pp151,466
Media & Social91.3%+1.9pp120,053
News & Publishing90.6%+1.2pp34,542
Travel & Local90%+0.5pp58,256
Healthcare89.5%+0.1pp42,642
Finance89.1%−0.3pp34,232
Software & Internet88%−1.4pp221,156
Other87.8%−1.7pp11,457
Education87.3%−2.2pp102,118
Cloud & Infrastructure86.4%−3.1pp53,540
Adult84.9%−4.6pp24,873
Telecom82.7%−6.8pp7,186
Government81.8%−7.7pp21,988

Source: GeoTrust Research — The State of SSL/TLS, October 2026